Free resources
Start building your personal brand today
Videos where Mira shares her thinking on personal branding, careers and visibility – and takes you behind the scenes of her own brand. Free to watch, no sign-up.
Start here
New to personal branding? Begin with what it is, and why it matters more than ever.
5 min
What is personal branding, and why should you care?
What personal branding actually is, why it matters, and the myths that hold people back.
8 min
Job security is dead. Build this for your career instead.
The difference between job security and career security – and the career assets that belong to you.
Clarity: who are you becoming?
Figure out what you want, what you already have, and where you're going next.
12 min
How to reinvent your career and life – in 3 steps
Mira's own story, and three practical exercises to figure out what you really want from your career.
11 min
Stop letting everyone else direct your life and business
How to get unstuck from “strategy hopping”, choose one goal and stay with it long enough to work.
11 min
5 personal branding lessons from Zara Larsson
What Zara Larsson's “overnight” success can teach you about your skill stack, relevance and building a brand world.
8 min
No Instagram ads for 30 days – here’s what changed
What happens when you create more space between yourself and the noise – and why it matters for who you're becoming.
Brand worlds & ecosystems
How to build a brand people remember – and assets that keep working for you.
8 min
Stop being overlooked: build a brand that STICKS
Mira's STICKY Method in under ten minutes: how to be seen, heard and remembered by the right people.
10 min
Stop creating endless content – build your IP bank instead
Why the “more content” strategy leads to burnout, and how your own ideas become an asset that lasts.
In real life
Photos, presence and the stage: your brand beyond the screen.
15 min
Plan your personal brand photoshoot: 8 essential tips
Mood board, wardrobe, photographer, location, light and posing – everything to think about before you step in front of the camera.
13 min
How I became a public speaker – my best tips
Join Mira in Gothenburg before a talk for 200 entrepreneurs, and learn how she went from speaking to students to keynote stages.
Content & visibility
Content that creates trust, without feeding the content machine.
5 min
Behind the scenes of a personal brand content day
Follow along through a full content day: backdrop, reels, brand photos and the strategy behind them.
28 min
6 rules for creating content that makes an impact
“We want to go viral.” A keynote on what makes people actually stop scrolling – with real examples.
Full talks
Mira's keynotes in full, when you have a little more time.
47 min
Transform your personal brand with the STICKY Method (full talk)
Mira's full keynote on the STICKY Method: story, truth, impact, consistency, kindness – and you.
45 min
This is not the personal branding advice you’re used to (full talk)
A full keynote: Mira's story, trust capital, and how to get ahead in a changing world of work.
Behind the scenes
Follow along as Mira builds her own brand – the same way you'll do it in Becoming.
